Category: PR
What’s Love Got to Do With It #2 – a series
Mar 25, 2020 | Company Values, Leadership, PR
Here comes the follow-up to an article I published on my blog and...
Read More“What makes you tech” – a path to corporate digital responsibility
According to a recent article by Valerie Mocker in the German daily paper Handelsblatt, digital...
Read MoreWhy conferences are the future of PR
Aug 23, 2019 | PR, Storytelling, The Future of Work
PR is not what it used to be. My job has less and less to do with going to cocktail parties and...
Read MoreA scary time for brand consultants? The Gillette conundrum
Jan 29, 2019 | PR, Storytelling
What do a feminist protest song and the commercial for a big corporation have in common, and what...
Read MorePrince and Rapper: Storytelling via Cryptocurrency
May 18, 2018 | PR, Storytelling
Storytelling via Cryptocurrency When a prince and a rapper talk crypto CUBE Tech Fair is best...
Read MoreHAPPY INTERNATIONAL WOMEN´S DAY
Mar 8, 2018 | PR
What are the implications of the #MeToo campaign for the PR and marketing of your business? Is...
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